It's International Women's Day!

International Women's Day (March 8) is a global day celebrating the social, economic, cultural and political achievements of women. The day also marks a call to action for accelerating gender parity.

"The story of women's struggle for equality belongs to no single feminist nor to any one organization but to the collective efforts of all who care about human rights," says world-renowned feminist, journalist and social and political activist Gloria Steinem. International Women's Day is all about celebration, reflection, advocacy, and action - whatever that looks like globally at a local level. But one thing is for sure, International Women's Day has been occurring for over a century - and is growing annually from strength to strength.

International Women's Day 2016 campaign theme 

#PledgeForParity

Worldwide, women continue to contribute to social, economic, cultural and political achievement.

And we have much to celebrate today. But progress towards gender parity has slowed in many places. So we want to celebrate International Women's Day 2016 by saying Pledging For Parity!

Everyone - men and women - can pledge to take a concrete step to help achieve gender parity more quickly - whether to help women and girls achieve their ambitions, call for gender-balanced leadership, respect and value difference, develop more inclusive and flexible cultures or root out workplace bias. Each of us can be a leader within our own spheres of influence and commit to take pragmatic action to accelerate gender parity.

Commit to take action to accelerate gender parity

Globally, with individuals pledging to move from talk to purposeful action - and with men and women joining forces - we can collectively help women advance equal to their numbers and realize the limitless potential they offer economies the world over. We have urgent work to do. Are you ready to accelerate gender parity?

Happy Maha Shivratri

Maha Shivratri, which literally translates to "great night of Shiva" is a Hindu festival largely celebrated in India. The festival is celebrated on the new moon day in the month of Maagha according to the Hindu calendar. The day is celebrated to venerate Lord Shiva, an important deity in Hindu culture.

There are many mythological legends associated with this day. According to a popular legend, when a hunter could not find anything to kill for his food in a forest, he waited on the branch of a Woodapple tree. In order to attract deer, he started throwing the leaves of the tree on the ground, unaware that there was a Shiva Lingam beneath the tree. Pleased with the Woodapple leaves and the patience of the hunter, it is believed that Lord Shiva appeared in front of the hunter and blessed him with wisdom. From that day onwards, the hunter stopped eating meat.

Another legend has it that after the Earth was faced with an imminent destruction, Goddess Parvati pledged with Lord Shiva to save the world. Pleased with her prayers, Lord Shiva agreed to save the world on the pretext that the people of the Earth would have to worship him with dedication and passion. From that day onwards, the night came to be known as Maha Shivratri and people began worshipping Shiva with a great enthusiasm.

Some folklore also consider this to be Shiva's day as this was believed to be the answer given by Lord Shiva when asked about his favorite day by Goddess Parvati.

Maha Shivratri is a Hindu festival which is celebrated by people following Hinduism in India. People often fast on the night of Shivratri and sing hymns and praises in the name of Lord Shiva. Hindu temples across the country are decorated with lights and colorful decorations and people can be seen offering night long prayers to Shiva Lingam. Woodapple leaves, cold water and milk are offered to the Shiva Lingam on this day as they are believed to be Lord Shiva's favorite.

It is believed that the people who fast on this night and offer prayers to Lord Shiva bring good luck into their life.

                                          

                                                    Happy Maha Shivratri